ROLE: Motion Designer
DESC.: Store-front Window Projections
ACD: Leo Tsalkos + Ashley Leonard
I was contacted by TAXI to collaborate on a variety of visuals for the launch of Telus’ latest pilot store design. Most of the displays were visuals which spanned multiple HD monitors. The videos below are from the most technically demanding display which sprawled 70 feet across 11 projectors and encompassed the main 2 walls of the store.
The projection was technically challenging as the hardware company required assets to be delivered as one large file at a resolution of 7000 x 600 pixels.
NOTE: Shadows are heavier than desired to correct contrast lost through projection.